When it comes to feeding your baby, let’s take a moment to step back and say it loud and clear: whether you breastfeed, pump, or use formula, you are doing an amazing job. For many parents, the journey to feeding their newborn can be fraught with pressure, guilt, and expectations, but what truly matters is that your baby is loved and nourished.
The Benefits of Breastfeeding
Yes, breastfeeding has well-documented benefits. Breast milk provides essential nutrients, antibodies, and a unique composition tailored to your baby’s needs. Research shows that the first few weeks are particularly impactful, with colostrum (often called "liquid gold") offering concentrated immune support. Exclusive breastfeeding is linked to lower risks of infections, allergies, and obesity in babies, and it can help new mums recover post-birth by contracting the uterus and burning calories.
However, just because something is beneficial doesn’t mean it’s easy or even possible for everyone.
When Breastfeeding Isn’t an Option—or Isn’t the Right Choice
There are countless reasons a parent might not breastfeed. From medical issues like insufficient milk supply or mastitis to practical challenges like returning to work or mental health considerations, the reasons are personal and valid. Choosing not to breastfeed—or being unable to—does not make you a bad parent. Formula is specifically designed to provide the nutrition your baby needs to grow and thrive. In fact, studies confirm that formula-fed babies grow up just as healthy and strong as their breastfed peers.
Feeding Is About More Than Food
The act of feeding your baby, however it’s done, is about connection, comfort, and care. Research shows that bonding is not diminished by formula feeding. It’s the skin-to-skin contact, eye contact, and cuddles that foster attachment—not the milk itself. For some families, formula feeding allows partners to take an active role in feeding, fostering their bond with the baby and providing much-needed rest for mum.
Prioritising Maternal Mental Health
Parenthood is hard enough without the added stress of feeling like you’re not doing enough. Postpartum depression and anxiety are real, and if breastfeeding is causing more stress than joy, it’s worth reevaluating. A happy, healthy parent is just as important to a baby’s well-being as food.
Tools to Support Your Feeding Journey
For parents who want to breastfeed but need help establishing supply, hospital-grade breast pumps can be a game-changer. We rent high-quality pumps designed to help mums maximise milk expression and maintain supply. As life with a newborn evolves, wearable pumps like the Elvie can offer convenience and freedom.
For formula-feeding families, we also offer the Tommee Tippee Perfect Prep machine, a lifesaver for preparing bottles at the perfect temperature in under two minutes.
You Are Enough
At the end of the day, how you choose to feed your baby is your decision, and it’s one you should feel confident in. Remember, your baby is loved, cared for, and thriving—and that’s what truly matters. If you need support or want to explore equipment to make feeding easier, we’re here to help every step of the way.